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About Us

SPARK Movement is an intergenerational girls’ activist organization working to end the sexualization of women and girls and advocate for positive, empowered, healthy representations of girls. We aim to celebrate what girls can DO, not just what they look like.

SPARK began as a response to The Report of the APA Task Force on the Sexualization of Girls and its call for grassroots mobilizing around the negative impact sexualization poses to girls and young women. The Report clarified the difference between healthy sexuality and sexual objectification.

Healthy Sexuality

  • is a developmental task we all have to integrate into our lives
  • allows for intimacy and is linked to positive feelings

Sexualization

  • uses girls’ and women’s bodies as a marketing tool and a ratings grabber
  • is linked to depression, low-self-esteem and eating disorders

The SPARK Summit was designed to engage girls as part of the solution rather than to protect them from the problem. A day of workshops and action spots gave girls the tools they needed to become activists, organizers, researchers, policy influencers, and media makers.

Now that the Summit is behind us, SPARK has shifted our attention to  working directly with girls (ages 13-22) to train them to be media activists and leaders in the fight against sexualization. We’re committed to building an intergenerational movement working together by supporting one another and coordinating our actions on-the-ground and online.