This is the second in a two-part series on “Becoming A Pop Culture Pirate.” By Bailey Shoemaker Richards Advertising is one of the most pervasive and inescapable parts of life, both online and off. All forms of media, from advertising to movies to books and music, are an integral part of our daily lives, and [...]
By Bailey Shoemaker Richards After Stephanie’s post on how Lego has sold girls out by selling them pink, traditionally girly, stereotyped toys, I ended up having a conversation with Lego’s Twitter account (@LEGO_Group) about the new line of toys. They thanked me for sharing SPARK’s thoughts on the new line of toys and respectfully disagreed, [...]
By Bailey Shoemaker Richards One of the most frustrating things about being engaged with media as a viewer is trying to find those sources that aren’t problematic for young women, and this includes books. Although there is no dearth of reading material for young women, the fandom around books like the Twilight series makes me [...]
by Bailey Shoemaker Richards H&M seems to have decided that the bodies of real women are no longer good enough for displaying their clothes, according to Jezebel. A photo from the H&M website reveals the identical (if racially diverse) bodies of swimsuit models, with the heads of real models pasted on. The most baffling part [...]
By Bailey Shoemaker Richards and Kaye Toal Today is boot camp for all of you 101 shoppers. This holiday season, it’s more important than ever that we tackle the stores with a critical eye, since it seems like companies are always ramping up their attempts to sexualize, demean and otherwise alienate young women shoppers. From [...]
Represent US with Miss Representation
The media doesn’t represent us–so we’re making our own media. We’re sick of media that shows women and girls as weak, catty, looks-obsessed, boy-crazy objects of pleasure, so the SPARKteam is joining Miss Representation in demanding media that fairly, fully, and accurately represents women. For every 1000 videos submitted, the folks at the Miss Representation campaign [...]